Friday, January 15, 2010

A Cashtastic Intern


Lauren is what we like to call a bringback. She was the Accessories and Apparel intern in the Summer of '09, and then the Jewelry team snagged her during her winter break from college. She's been helping the jewelry girls for the two weeks before she goes to study abroad in Italy (I told her to bring me back an Italian boyfriend as a souvenir). We nicknamed her the "Fab Intern" because that is exactly what she is. She's a hard worker, an Avon lover and a cookie eater. Lauren helped us a lot with the launch of Cashtastic in 4Q, and now that she's back I showed her what we had coming out for 1Q 2010. In the picture she's modeling the Campaign 3 Cashtastic popover. The bright coral color looks great with her skintone, and her dimples add the picture amount of charm to the outfit. It's too bad Lauren will be leaving us, she is a much lower maintenance model than Ms. Beth Pepe. Look out for the new Cashtastic zip up hoodie in beige that also comes out in C3.

Wednesday, January 13, 2010

Ruffles So Right

There is something about ruffles, lace and/or pearls that makes a girl feel like a woman. Perhaps it dates back to playing dress up in your mother's clothes and putting on her lipstick, but sometimes its nice to get frilly. A ruffle collar is somewhat royal, a ruffle sleeve- flirty and a red ruffle sweater- holiday. Red is the color of love- think Valentine's day coming up right around the corner, and festivities in general- family dinner, date night etc. This ruffle sweater coming out in Campaign 2 is the perfect top for any occasion. Tuck in into our slim wear skirt for a day at the office, wear it with jeans to go shopping with the girls, or pair it with black pants for Valentine's Day date night.

High Waist, All Legs





When people talk about being high waisted or short waisted, it sounds like they are speaking Chinese to me. I have no idea what all that means, but what i do know is that when i wear a high waisted skirt or dress my legs look longer and my waist looks small. Done and done, i'll take one of each. Strolling around New York City's East Village last fall, I came upon a vintage store having a sale. A $5 dollar box was set outside and I started to rummage hoping to find some pieces I could deconstruct or rework. I snagged four high waisted vintage Saks skirts and wore one today (pictured above). It nips me in my smallest part, the waist, and hits at the knee making it look like my legs start at my waist. The overall look is a throwback, a play on the librarian look, but sophisticated at the same time. No one looks frumpy in a high waisted skirt and tucked in shirt. In Campaign 2, our Slimwear line is interpreting this trend and presenting to you, the Slimwear Shirt Dress- an updated spin on the classic black and white look. With the added benefit of slimming mesh technology woven into the dress, your waist will look doubly as tiny as it did before. The dress is only $34.99, way less than a tummy tuck.